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Case study

Sample

Packaging people keep

Boxes, bags and tags for a bakery’s gift range.

Client
Sample client
Industry
Food and drink
Year
2023
Location
Karen
A kraft box with its lid open

The brief

A bakery’s gift boxes were plain brown and looked like any other.

The idea

Keep the kraft, add one confident stamp and a printed tag, so the box looks handmade and expensive at the same time.

Pieces
1,500
Pieces

Colours

  • #c69c6d
  • #ffffff
  • #2b2b2b

Materials and finishes

  • Kraft board boxes
  • Kraft paper bags
  • Printed swing tags

The work

  • The gift box
    The gift box.
  • The paper bag
    The carry bag.
  • A canvas tote bag
    A canvas tote for regulars.

Behind the scenes

Made in our own workshop

  • An offset press with its ink rollers
    Long runs go on the offset press.

The result

A box, a bag and a tag that customers reuse.

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